Helping teams design the future and ship the first steps.

I partner with large companies and startups to shape new product ideas, build MVPs, and improve existing experiences—from strategy to delivery.
Product Vision and MVP Building
Design Leadership
Design Strategy

From Discovery to Product Vision to Detailed Design

Service blueprint mapping the end-to-end insurance automated withdrawals flow across user and backend stepsCustomer research deliverable for a tourism platform, showing interview insights and key findingsProduction-ready UI design for a workforce management platform, featuring scheduling and analytics dashboardsProduct vision story for a booking service, showing future UX concepts and example mobile screensUX audit for a bank customer acquisition flow, highlighting usability issues and recommended fixesProduction-ready UI design for retail banking products, showing mobile card screens and a web banking dashboard.Design direction for a government digital services platform, showing responsive UI across mobile and desktopProof of concept for a transit planning digital twin, with route visualization and operational dashboard UI
EXPERIENCE

15 Years of Global Experience

Over the past 15 years, I have conceptualized and delivered numerous products for a wide range of companies, from startups to large international corporations, covering mobile, desktop, and offline environments. My approach adapts to various industries and domains effectively.
All Images are sanitized to protect client confidentiality

Startups and Corporate Ventures

I partner with startups and corporate venture teams from concept to launch, building products across fintech, travel tech, wellness, and fashion.
PROJECTS
AI Fashion Stylist
Booking Platfrom
Embedded Finance
Fitness Coach Platform
Eye Care Service
Flight booking interface showing a departing flight from Warsaw to Rome on Nov 25, 2:30 PM to 4:45 PM, 4 hour 28 minutes duration with Wizz Air including 2 checked bags and seat choice for $1500 total for 2 travelers.Workout summary for Back, Chest, Shoulders on Sunday, Jan 2, showing total weight lifted as 4,058 kg over 6 exercises with muscle groups highlighted in red and barbell bench press weights and reps listed.Woman wearing wide-legged brown pants and a sleeveless cream mock-neck top for a casual outing.Mobile screen showing a flex loan offer with pre-approval of up to $30,000, details include capital amount $26,000, fee $2,444, total owed $28,444, and payment rate 13% of sales, with an Apply now button.Hand holding a box of Bausch & Lomb PureVision contact lenses priced at $59.99 with a 10% discount, featuring MoistureSeal technology benefits.Mobile booking screen for Dubai May 2025 stay at FIVE Palm Jumeirah Dubai, showing 5-night reservation for 2 adults from May 1 to May 6 with standard room, king-size bed, kitchen, city view, and free cancellation until April 9.
IMPACT

10+ Product Visions

Co-created product and service offerings with founders and stakeholders, validated with potential customers.

Successful Funding

Multiple initiatives successfully received funding from internal stakeholders or VC funds.

20+ Pilots and MVPs

In finance, fast-fashion, healthcare, and tech to refine product strategies and guide development.

On-going Builds

Several products are in active development and will launch as they reach release readiness.

3 Successful Exits

Successful exits in organizational culture, recruitment, and technology sectors.
User Research
Product Vision
Storyboards
Prototypes
Concept Testing
Production-ready Design

Digital Transformations
in Banking

I've led design teams in digitizing banking services, focusing on building in-house capabilities and fostering knowledge-sharing within organizations.
PROJECTS
Retail Banking Products
SME Banking Products
UX Audit Retail and SME
Product Design Workshops
Online car loan calculator interface showing options for car price, down payment, repayment period, with monthly payment and total interest costs displayed, plus an 'Apply now' button.Mobile screen showing a yellow Visa travel credit card with benefits: no annual fees first year, 35,000 welcome points, 1 bonus point per dollar, and exclusive rates with an Apply now button.Online banking dashboard showing funds available, accounts, loans, and personalized mortgage offers with options to apply and get started.
IMPACT

2 Digital Factories

Successfully piloted and scaled.

In-house Capabilities

Dozens of product teams trained in product design skills.

20+ Products

Designed and launched for retail, SMEs, and internal use.

30% Sales Increase

30% growth in sales via digital channels post-launch and growth in other metrics.
Design Thinking Training
Team Leadership
Journey Mapping
User Testing
Production-ready for Web & Mobile

Digital Products
in Public Sector

I've collaborated on several government digital initiatives, designing digital tools ranging from tourism platforms to self-service census applications and digital service portals.
PROJECTS
Gov Digital Services Platform
COVID 19 Portal
Self-enumeration Tool
Tourism Platform
UX Lab Pilot
Interactive map of Greater Montreal showing social deficit in millions and NRR households by municipalities with a summary table listing social deficit, effort, NRR households, and inoccupancy percentages.Mobile app screen displaying Transport services including fines and driving license renewal with an action needed alert.Mobile app screen titled Safe apartment rentals with an illustration of a man and woman shaking hands, and text advising to check apartment details before signing a contract to avoid fraud, with a field to enter report number and a View report button.
IMPACT

50+ Product Ideas

Explored, prototyped, and tested with users to refine product strategy.

Stakeholder Alignment

Senior stakeholders successfully aligned on product strategies and design directions.

Swift Deployment

COVID-19 portal was quickly designed and deployed to o support data-informed decisions during the pandemic.

Continuous Improvement

Live products were iteratively enhanced to boost user satisfaction and productivity metrics.
UX Audit
User Research
Ideation Workshops
Concept Testing
Prototypes & Production-ready Design

Advanced Analytics Tools and Digital Twins

I have worked with a leading data and analytics consultancy and designed enterprise tools that enhance decision-making and operational efficiency. These include financial dashboards, workforce management systems, and digital twins for various industries.
PROJECTS
Infrastructure Planning Digital Twins
Agriculture Financial Performance & Forecast
Production Line Planning
AI Procurement Platform
User interface for creating a production scenario with sections to add cars to schedule, set conditions for production stations, and test parts availability, displaying effort and impact estimations.Line chart on mobile screen showing hours per dispatch with percentage values for different teams from July 20 to today.Screenshot of a scheduling tool showing trade-off settings for new car completion date with scenario output metrics including margin $18.2M, liquidated damages $2.5M, and delay 52 days, alongside a detailed Gantt chart of tasks labeled PM01 to PM70 across weeks 18 to 36.
IMPACT

Time-to-Demo

Streamlined client development, enabled by UX Toolkit for rapid creation of Figma demos and functional PoCs from weeks to days.

8 Products

Products at various stages: PoC, MVP, or deployed, all adding value for clients.

Outperformed Competition

Live products excelled in various metrics, including cost savings, decreased employee turnover, productivity growth, and customer satisfaction.
Team Leadership
Product Vision
PoC Design
UX Toolkit & Design System
Prototypes & Production-ready Design

AI Experiences
Across Industries

I have contributed to integrating AI across various industries, working on prototypes and user experiences that enhance processes in procurement, utilities, and retail sales.
PROJECTS
Retail Sales Co-Pilot
Field-force Coach
Utility Company Co-Pilot
Procurement Assistant
Salesvista dashboard showing key events and drivers for sales including actual vs forecasted sales of 48.1M vs 51.3M with a 3.3M gap, a sales graph for weeks 30 to 44, and a list of impacts, drivers, and owners detailing promo campaigns, fresh availability, checkout conversion, price index, and CRM activity.Chat interface showing a negotiation help query where a user asks for a reply to a supplier's claim about raw material costs, followed by an AI-generated rebuttal and counterargument with options to generate an email.Dashboard showing weaker promo campaigns analysis for FoodX, including a bar and line chart of % SKUs on promo, category-wise promo gaps, discounts, margins, and recommended marketing interventions.
IMPACT

20+ Use-cases

Explored ans prototyped for proof-of-concept and client development.

5 Products

Products at various stages: PoC to MVP, actively deployed and generating value for clients.
Product Vision
Rapid Prototyping
PoC Design
EXPERTISE

Your experienced design partner

With over 15 years of experience at leading consulting and design firms, I've worked with both international giants and startups. I've developed three key abilities that aid in designing innovative product offerings.

1. Discovery and Research

I uncover user needs and pain points to guide product decisions.

User Interviews

Gathering direct insights into users' current experiences, challenges, and aspirations.

UX Assessments

Expert evaluations against UX standards to pinpoint areas for improvement.

Trend and Competitor Research

Spotting the forces of change, gaps, opportunities, and whitespace for new offerings.

2. Product Vision and Early Concepts

I work with stakeholders to shape, visualize, and test new product ideas.

Product Vision Stories

Creating compelling narratives illustrating future experiences and potential benefits for your audience.

Customer Journey Maps and Service Blueprints

Crafting comprehensive views of future user experiences.

Interactive Prototypes

Bringing to life key product features and signature moments through interactive prototypes.

3. MVP Builds and Detailed Design

I design end-to-end experiences with product and engineering, ready to build.

Product and Business Alignment

Aligning with stakeholders to clarify priorities, and translate business needs into buildable UX that engineering can ship.

Developer-Ready Designs

Creating detailed, pixel-perfect designs for web and mobile, aligning with the dev team to ensure feasibility.

Design Team Leadership

Leading design teams and fostering collaboration with product and development teams.
HOW I CAN HELP

Strategic thinking with tactial action

I thrive both as a hands-on designer and as a team leader, guiding projects through every major phase of product design.
Let's connect

Got an idea but can’t agree on what to build?

I turn it into future vision stories and prototypes so everyone aligns.

Not sure who your users are and what’s changing in tech and culture?

I combine user research with trend scanning to spot what matters and where to focus next.

Think the idea is strong but want proof before investing more?

I test it with real users to confirm what works and what doesn’t.

Ready to build but need someone to lead detailed design?

I lead the design team and work closely with product, business, and developers to deliver production ready design.
LET'S CONNECT

Confident,
Collaborative,
Swift

My experience in fast-paced organizations enables me to:
Quickly adjust to and understand new industries
Handle uncertainty with confidence
Work together to refine and perfect solutions
Deliver swift results without compromising on quality